Who Makes Genesis Cars? Everything You Need to Know in 2025

Genesis cars have gained major attention in the auto industry over the past few years. With their sleek designs, powerful engines, and luxury features, many car buyers in the U.S. are now asking: Who makes Genesis cars?

In this blog post, we’ll answer that question and cover everything you need to know about Genesis. Whether you’re considering buying one or just curious, keep reading to learn more.

What Is Genesis?

Genesis is a luxury car brand that offers stylish, high-performance vehicles. It competes with top luxury carmakers like BMW, Mercedes-Benz, and Lexus. Genesis cars are known for their advanced technology, safety features, and smooth driving experience.

But unlike BMW or Mercedes, Genesis is still a new player in the game. So where did it come from?

Who Makes Genesis Automobiles?

Genesis cars are made by Hyundai Motor Company, a South Korean automaker. That’s right—Genesis is Hyundai’s luxury division.

Hyundai launched Genesis as a standalone brand in 2015. Before that, “Genesis” was a model name under the Hyundai badge, like the Hyundai Genesis sedan. But due to growing interest and success, Hyundai decided to create Genesis as a separate luxury brand.

So, to answer the main question: Genesis is made by Hyundai.

Where Are Genesis Cars Made?

Genesis cars are mostly built in South Korea, at Hyundai’s Ulsan Plant, one of the largest car manufacturing plants in the world.

However, some future models may be made in the United States, especially as Genesis grows in popularity. Hyundai has a U.S. production facility in Montgomery, Alabama, and plans to expand its luxury lineup here to meet demand.

History of Genesis: How It All Started

Genesis began as a luxury concept by Hyundai. The idea was simple: create a luxury car brand that could compete with the best, but at a lower price.

Here’s a quick timeline:

• 2004: Hyundai began working on a new luxury sedan.
• 2008: The Hyundai Genesis sedan was released.
• 2015: Hyundai officially launched Genesis as a separate brand.
• 2016: The first Genesis-branded car, the G80, was released.
• 2017–2020: Genesis expanded with the G70 and G90 sedans.
• 2020 and beyond: Genesis launched SUVs like the GV70 and GV80.

Since then, Genesis has received high praise from car reviewers and buyers alike.

Why Genesis Is Popular in the U.S.

The U.S. is one of Genesis’s biggest markets. Here’s why American drivers love Genesis cars:

1. Luxury at a lower price: Genesis offers top-tier luxury features but at a better value than German brands.
2. Stylish design: Genesis cars stand out with bold exteriors and premium interiors.
3. Advanced technology: Features like adaptive cruise control, large touchscreens, and driver-assist systems are standard.
4. Award-winning safety: Genesis vehicles often receive top safety ratings from the IIHS and NHTSA.
5. Great warranty: Hyundai’s warranty program carries over to Genesis, giving buyers peace of mind.

Popular Genesis Models in 2025

If you’re considering buying a Genesis, here are some top models in 2025:

1. Genesis G70

• A sporty compact sedan.
• Competes with the BMW 3 Series and Audi A4.
• Comes with turbocharged engines and a smooth ride.

2. Genesis G80

• A midsize luxury sedan.
• Competes with the Mercedes-Benz E-Class.
• Offers advanced safety tech, plush interiors, and strong performance.

3. Genesis G90

• A full-size luxury sedan.
• Competes with the Mercedes S-Class and BMW 7 Series.
• Known for its high-end features and smooth drive.

4. Genesis GV70

• A compact luxury SUV.
• Competes with the Audi Q5 and BMW X3.
• Sleek design and top-notch features.

5. Genesis GV80

• A midsize SUV.
• One of the most popular Genesis models in the U.S.
• Offers a roomy interior, luxury finish, and strong performance.

6. Genesis Electrified G80 & GV60

• Genesis is entering the electric vehicle (EV) space.
• The Electrified G80 and GV60 are fully electric models.
• Compete with Tesla, BMW i4, and Mercedes EQ models.

Is Genesis a Good Car Brand?

Yes, Genesis is one of the most reliable luxury brands today. It has won many awards for quality, reliability, and customer satisfaction.

In fact:

• J.D. Power has ranked Genesis as the top luxury brand in terms of initial quality.
• Consumer Reports often places Genesis high in owner satisfaction.

Genesis also offers one of the best warranties in the industry:

• 10 years/100,000 miles powertrain warranty
• 5 years/60,000 miles basic warranty

Who Owns Genesis?

Genesis is fully owned by Hyundai Motor Group, which also owns Kia Motors. This allows Hyundai to use shared platforms, technologies, and engineering across brands—keeping costs low and quality high.

How Genesis Is Different from Hyundai

Even though Genesis is made by Hyundai, they are not the same.

Here’s how they differ:

Genesis has its own design team, engineering division, and dealership experience.

What Makes Genesis Cars Special?

Genesis focuses on four core pillars:

1. Athletic Elegance – Stylish yet sporty design.
2. Advanced Technology – Cutting-edge features inside and out.
3. Refined Performance – Smooth and powerful drive.
4. Customer Experience – Premium service from purchase to maintenance.

This makes Genesis a brand that’s both exciting and dependable.

Are Genesis Cars Expensive?

Genesis vehicles are priced lower than most luxury rivals but still offer premium quality. Here are average prices (2025 estimates):

• G70: Starting around $42,000
• G80: Starting around $55,000
• G90: Starting around $90,000
• GV70: Starting around $53,000
• GV80: Starting around $63,000

Compared to brands like Audi or Mercedes, Genesis gives you more for less.

Is Genesis the Future of Luxury Cars?

Genesis is quickly rising in the luxury car market. With a strong design team, advanced tech, and electric vehicles on the way, Genesis is proving it’s not just another car brand—it’s the future of luxury.

Its focus on EVs, including upcoming electric SUVs and sedans, shows the brand is ready for the next decade.

Final Thoughts: Should You Buy a Genesis?

If you’re looking for a luxury car that’s stylish, packed with features, and backed by a trusted brand, Genesis is a great choice. With strong reviews, high safety ratings, and a focus on innovation, Genesis is quickly becoming a top pick for American car buyers.

Frequently Asked Questions (FAQs)